Aftersales Media Strategy
A media campaign aimed at breaking down barriers to consideration of what it means to own and service a European vehicle.
Showcasing the benefits related to trained people, qualified technicians, genuine parts and diagnostic equipment that's specific to the customers vehicle.
The purpose of the campaign was to present consistent and relevant brand placement and messaging across digital platforms.
Rollout included digital banners, social media, video and website.
Videos
Series of short videos to advertise the Skoda Accessories range.
Product Catalogue
Digital banners
Range of digital banners for web presence and Skoda.NZ website.
Digital banners
Mobile Service Unit
Design and implementation of vehicle graphics for newly implemented mobile service
Owners and servicing website section
Series of banner images to communicate Volkswagen offerings post vehicle purchase.
Audi Showjumping sponsorship
Series of banner images to communicate Volkswagen offerings post vehicle purchase.